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	<title>Origo Branding Company &#187; re-brand</title>
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	<description>A new kind of agency specializing in authentic branding backed with 25 years of experience.</description>
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		<title>New issue of NextSpace: Helping library patrons get their feet wet.</title>
		<link>http://origobranding.com/blog/2009/10/new-issue-of-nextspace-helping-library-patrons-get-their-feet-wet/</link>
		<comments>http://origobranding.com/blog/2009/10/new-issue-of-nextspace-helping-library-patrons-get-their-feet-wet/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 14:31:14 +0000</pubDate>
		<dc:creator>Ryan Brinkerhoff</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[origo]]></category>
		<category><![CDATA[re-brand]]></category>

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		<description><![CDATA[Origo Branding Company just published the latest issue of NextSpace magazine -- an OCLC publication sent to libraries worldwide. OCLC (Online Computer Library Center) is a nonprofit, membership, computer library service dedicated to the public purposes of furthering access to the world's information. ]]></description>
			<content:encoded><![CDATA[<p style="margin: 0.0px 0.0px 0.0px 0.0px;font: 12.0px Helvetica"><img class="aligncenter size-full wp-image-51" src="http://origobranding.com/blog/wp-content/uploads/2009/10/oclc1-1.jpg" alt="OCLC Issue 13" width="528" height="300" /></p>
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<p style="margin: 0.0px 0.0px 0.0px 0.0px;font: 12.0px Helvetica"><span style="letter-spacing: 0.0px">Origo Branding Company just published the latest issue of NextSpace magazine &#8212; an OCLC publication sent to libraries worldwide. OCLC (Online Computer Library Center) is a nonprofit, membership, computer library service dedicated to the public purposes of furthering access to the world&#8217;s information. More than 57,000 libraries around the world use OCLC services to locate, acquire, catalog, lend and preserve library materials. This tri-annual publication introduces new technology and keeps librarians, and library patrons, in the loop of constantly emerging information resources.</span></p>
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<p style="margin: 0.0px 0.0px 0.0px 0.0px;font: 12.0px Helvetica"><span style="letter-spacing: 0.0px"><em>The Ripple Effect</em>, cover story of this latest issue, highlights how libraries are extending their reach to increase traffic to their resources. And, in fact, this fascinating feature article showcases specific libraries around the world that have brought the library to the people, emphasizing the overall mission of OCLC. </span></p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px;font: 12.0px Helvetica"><span style="letter-spacing: 0.0px"> </span></p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px;font: 12.0px Helvetica"><span style="letter-spacing: 0.0px">It was interesting, on our part, to create the illustrations for <em>The Ripple Effect</em>, where we meshed water and communication to cover the subject matter.</span></p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px;font: 12.0px Helvetica"><span style="letter-spacing: 0.0px"> </span></p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px;font: 12.0px Helvetica"><span style="letter-spacing: 0.0px">We start on Issue 14 soon, continuing with the theme of new ways to reach out to library goers. Check out previous publication designs Origo has provided for NextSpace starting with Issue 6 at <a href="http://www.oclc.org/nextspace/default.htm"><span style="text-decoration: underline">http://www.oclc.org/nextspace/default.htm</span></a>.</span></p>
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<p style="margin: 0.0px 0.0px 0.0px 0.0px;font: 12.0px Helvetica"><img class="aligncenter size-full wp-image-52" src="http://origobranding.com/blog/wp-content/uploads/2009/10/oclc1-2.jpg" alt="OCLC issue 13" width="528" height="258" /></p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px;font: 12.0px Helvetica"><span style="letter-spacing: 0.0px"><a href="http://www.origobranding.com/our-work.html" target="_self">See more great client work. </a> </span></p>
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		<title>Tommaso Inc. is now Origo Branding Company</title>
		<link>http://origobranding.com/blog/2009/09/tommaso-inc-has-re-branded-to-origo/</link>
		<comments>http://origobranding.com/blog/2009/09/tommaso-inc-has-re-branded-to-origo/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 18:29:45 +0000</pubDate>
		<dc:creator>Chris Barr</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[origo]]></category>
		<category><![CDATA[re-brand]]></category>

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		<description><![CDATA[

After 25 years of strong relationships, impressive work, and a multitude of experiences, Tommaso Inc. has re-branded with a new look and name. Pulling from the Latin translation of the word “origin”, we chose Origo to capitalize on the strengths of our roots. This gives us the chance not only to express our evolution creatively, [...]]]></description>
			<content:encoded><![CDATA[<p style="font: normal normal normal 12px/normal Helvetica; text-align: center; margin: 0px;"><img class="size-full wp-image-12 aligncenter" title="origo branding company" src="http://origobranding.com/blog/wp-content/uploads/2009/09/origo-logo-blog.jpg" alt="origo branding company" width="528" height="396" /></p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica;">
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica;"><span style="letter-spacing: 0.0px;">After 25 years of strong relationships, impressive work, and a multitude of experiences, Tommaso Inc. has re-branded with a new look and name. Pulling from the Latin translation of the word “origin”, we chose Origo to capitalize on the strengths of our roots. This gives us the chance not only to express our evolution creatively, but to give ourselves the client treatment.</span></p>
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<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica;"><span style="letter-spacing: 0.0px;">Our new brand is launched with origobranding.com and over the next month, you’ll be seeing our office transform into our new identity. The old Tommaso Inc. logos will be coming down, the walls will be freshly painted, and new print materials will be at your fingertips. The office can hardly contain its excitement with all of the new materials we’ll be giving out. We would love to give you a tour of our new office and discuss our expanded capabilities. So just give us a call. </span></p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica; min-height: 14.0px;"><span style="letter-spacing: 0.0px;"> </span></p>
<p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica;"><span style="letter-spacing: 0.0px;">discover. create. evolve.</span></p>
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