Nick Fraunfelter Promoted to Director of Account Strategy, Caitlin Phillips to Accounts Director
February 27, 2024
As Origo Branding Company continues to grow in accounts, staff, and capabilities, we know it is critical to evolve not only the way we work but also to put the right people in places of leadership that will help our clients and team thrive.
Therefore, we are proud to announce the promotion of two individuals who have been pivotal in the growth and development of our agency and its partners. They’re both taking on a greater role to ensure our creative and strategic processes are handled with the utmost efficiency and success.
Nick Fraunfelter, MBA, PMP® – Director of Account Strategy
Taking on some of the more complex accounts and projects for the agency, Nick Fraunfelter has demonstrated a premium standard for client services, account strategy, and marketing excellence. He also has shown results in helping the growth and development of the internal Origo team in how we approach the standards and processes of our work.
Nick has displayed his versatility and proven leadership through managing major public awareness campaigns for the State of Ohio, as well as national media initiatives for Abbott Nutrition and PPG Industries. As a result, Nick has been elevated to the Director of Account Strategy. In this role, Nick oversees the success and approach for the clients and projects across the agency, leading the members of the Accounts team for Origo while continuing to nurture the partnerships he currently serves, helping them reach new heights.
Caitlin Phillips – Accounts Director
Since joining our team a few years back, Caitlin has taken on a wide variety of projects and accounts for Origo, including prominent Agency of Record partnerships and other large clients. From leading our major responsible gambling campaigns for the State of Ohio (Pause Before You Play), to being the main account lead for our nation’s leading contact lens distributor (ABB Optical Group), to leading a variety of successful strategies for groups like The Ohio State University, the Ohio Credit Union League, and the Foundation for Appalachian Ohio, Caitlin always exceeds the client’s goals, all in a calm and professional approach.
To recognize the achievements and hard work that Caitlin continues to demonstrate each day, she has been promoted to the role of Accounts Director, allowing her to guide and demonstrate to other Account Managers and Account Coordinators what it means to be a successful account leader, problem solver, and partner to clients. We look forward to Caitlin’s continued leadership in growing her current accounts and helping her teammates evolve their skills and capacity as marketing and account strategists.
