Mettler Toledo Scaling & Dimensioning Video Series - Mettler Toledo
The Mettler Toledo Transportation & Logistics marketing team worked with Origo to create a new 3D animated video for the TLD870 Static Pallet Dimensioner, the latest version in this competitive product line from Mettler Toledo.
- Marketing Research & Testing
- 2D & 3D Animation
- Video Production & Editing
- Digital Advertising
- Explainer Videos
- Copywriting & Messaging
After conducting consultation and discovery meetings with the client, Origo produced a video script, style frames, and 3D modeling that demonstrated the competitive advantages of the TLD870 (and previous versions) compared to other product lines in the market.
We used the 3D models created by our team to then create a technical and scientifically stylized storyboard that reflected the benefits of speed, versatility, seamless integration, high uptime, and ease of setup and maintenance of the TLD870.
Upon animating and launching the Pallet Dimensioner video, Mettler Toledo successfully met their targets for attracting potential customers and improving the click-rate on their website.
After the success of the first video, the Mettler Toledo Transportation & Logistics marketing team worked with Origo to create a new 3D animated video for the DWS Freight weighing and dimensioning solutions. Origo used the content, assets, and information provided by the Mettler Toledo team to create a script that highlighted the portfolio of static and dynamic weighing, forklift scale, and floor scale solutions offered.
We then used a 3D format to showcase how the Mettler Toledo DWS freight and dimensioning solutions worked together to provide an efficient process for Freight and DWS handlers.
As a third part of the series, Mettler Toledo wanted to further its position as a multinational manufacturer of scales and analytical instruments. The Mettler Toledo Transportation & Logistics marketing team worked with Origo to create a new 3D animated video to focus on their new XS100 DualScale product, which improves manufacturing operations for parcel and eCommerce industries.
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