A Taste of Ohio's Original Craft Beer
Columbus Brewing Company is one of Ohio’s oldest and most iconic craft breweries. As the makers of fantastic beers like the Columbus IPA and Bodhi, Columbus Brewing Co. embodies the spirit of creativity that makes Ohio and Columbus so special.
Origo is proud to partner with Columbus Brewing Co. to promote their brand and beers.
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Services Provided
- Brand Strategy
- Brand Messaging
- Marketing Copywriting
- Design
- Photoshoot
- Web Development
- User Experience (UX/UI)
- Video Production
Columbus Brewing Company has cultivated a brand that’s synonymous with high-quality beers that break new ground, all while staying true to their deep local roots. That dedication to history and craft is what made them an attractive partner for Origo.
Origo worked in tandem with Columbus Brewing Company to create a new website that highlights the lively flavors of the brewery’s beers and the artistic designs of their cans, bottles, and other branded materials. Our work increased the visibility and accessibility of all of those distinctive products in one destination.
Columbus Brewing Company brings a passion for creativity, quality, and purpose to every interaction, which makes working with them a fun and engaging experience. Their commitment to craft is a mission that Origo abides by as well.
We approach each project with a careful creative process that prioritizes craftsmanship and the client’s needs, and in Columbus Brewing Company we found a client who shared our passion and respect for their craft.
In our creative approach, we worked with the client to ensure that the full line of Columbus Brewing Company’s offerings was presented in a manner that reflected and reinterpreted the brewery’s existing brand.
Key to that approach was a website layout, photography style, and design language that lifted up the excellence of Columbus Brewing Company’s beers, while making them more easily accessible to a wider audience, both in their Columbus taproom and an e-commerce store.
Most people think creative strategy for a product like beer is easy – but it’s actually one of the most difficult. It is not about convincing advocates and enthusiasts, but recognizing them and acknowledging what is so awesome about their favorite beer.
Selected Projects
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