Origo Helps OCUL Take Credit Unions to New Heights with Updated Website Strategy

As the voice for credit unions across Ohio, OCUL plays a critical role in the industry. But our partners needed a website to reflect their benefits in a compelling manner. OCUL teamed up with Origo to make their goals a reality, and the results took the organization to new heights.

How to Grow Your Brand Through Trust and Continuity

Our partners often ask us the best way to build a stronger relationship with their audience. And while many expect us to suggest proven tactics like advertisements, websites or animated videos, the real answer is always trust. And the best way to generate that trust? Create a style guide.

What Everybody Ought to Know About Motion Designer Evan Cooksey

After graduating from the Art Institute of Pittsburgh in 2008, Evan gained a wealth of connections and experience in digital production and animation and started his own production company. Those experiences led him to join the team at Origo.

Origo Helps SWACO “Make a Difference” with Community Impact Report

Our partners at the Solid Waste Authority of Central Ohio (SWACO) have been making a difference in Franklin Co. since 1989, and this year they teamed up with Origo to create a microsite for their 2020 Community Impact Report. The online experience highlights the work SWACO has done reducing the reliance on landfills, providing the county with recycling resources and drop-off locations, and creating a more sustainable and eco-friendly community.

Celebrate What’s Inside This Pride

Since our founding in 1985, Origo has embraced diversity, equity, and kindness, both in our team and our work. Origo is dedicated to celebrating love and diversity all year long, and in honor of Pride Month, we’ve created a video to express our support, excitement, and allyship. 

Check out our new video PSA, as we hope you feel inspired to spread love and community however you see fit – because no matter how you show your pride, it’s all about what’s inside. 

Should Your Brand Start a Blog?

Deciding whether or not your company should start a blog is personal and shouldn’t be taken lightly. If you’re still unsure a blog is the right fit for you and your company, the team at Origo is here to help.

Origo Shares OCUL Services Corporations’ “Big Picture” Approach In New Website

Origo was honored to recently develop a new website strategy for the OCUL Services Corporation (OSC), which is a critical division of the Ohio Credit Union League that provides consultation and business solutions that help empower credit unions and small businesses. Here’s our story around how we took their “big picture” approach to helping their partners when differentiating their brand in this new online strategy.

I spent years becoming a journalist. Then I quit and became a copywriter. Here’s why.

Here’s a question everyone was asked as a kid: Who do you want to be when you grow up? Notice, the question isn’t what job you want or what career you could see yourself in, but who do you want to be? Copywriter & Content Strategist, Emily Bench, explains her journey and how she found her true calling.

The FAO Cause Connector: A New Online Giving Platform For Appalachian Ohio

The new Cause Connector online platform from the Foundation for Appalachian Ohio provides donors a search tool to find projects that address projects in a particular county and/or areas of interest, specifically focused on FAO’s five Pillars of Prosperity. Learn more about this new and innovative tool that was launched to enhance the spirit of philanthropy within the region.

Tips to Maximize Your Hashtags’ Reach

Hashtags are an essential part of nearly every major social media platform. It can be tricky to know the best ways to use hashtags, so the team at Origo created this general guide for best hashtag practices across Twitter, Facebook, Instagram, and LinkedIn.